CFPB Consumer Complaint Profile

First Choice Assets LLC.

The CFPB complaints on file trace a pattern in how this company responds when customers push back on credit, billing, or collection problems.

Data updated 2026-08-14

35
Total complaints
Mid-range
0
Last 12 months
77.1%
Timely response
Bottom decile
16
States affected

The verdict

By CFPB complaint volume, First Choice Assets LLC. is #2180 out of 3,843 financial companies. Its on-time response record is at the 8th percentile among companies with 100+ complaints.

Debt collection
most-complained product
MI
state with the most complaints

Raw complaint volume, not a rate: larger institutions naturally draw more CFPB complaints because they serve more customers, and a complaint is a consumer-filed record, not a proven finding of wrongdoing.

D
PlainCredit Trust Score
42/100
First Choice Assets LLC. · 3 of 3 dimensions reported

Based on this company's own CFPB response record -- timely response, dispute rate, and relief rate, each benchmarked against every tracked company with 10+ complaints. Not a measure of product quality, pricing, or company size.

Timely Response F 77.1%
Share of complaints answered within the CFPB response window
Dispute Rate C- 16.0%
Share of responses the consumer disputed (lower is better)
Relief Rate C- 2.9%
Share of complaints closed with monetary or non-monetary relief

First Choice Assets LLC. vs. all companies by on-time response rate

Every company with 100+ CFPB complaints on file (1,335 total)

77.1% Among the lowest higher than 8% of 1,335 companies

companies with 100+ CFPB complaints, bucketed by value

Each bar is a band; taller bars hold more companies. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count and share, and where it sits relative to this entry.

Source Consumer Financial Protection Bureau, Consumer Complaint Database · 2026-08-14

Reading this profile

Complaints by Product

Debt collection - I do not know 15
Debt collection - Credit card 9
Debt collection - Medical debt 3
Debt collection - Credit card debt 1
Debt collection - Auto debt 1
Debt collection - Medical 1
Credit reporting, credit repair services, or other personal consumer reports - Credit reporting 1
Checking or savings account - Checking account 1
Debt collection - Auto 1
Debt collection - Other (i.e. phone, health club, etc.) 1

Top Issues

1.Communication tactics 14
2.Cont'd attempts collect debt not owed 7
3.Written notification about debt 3
4.Improper contact or sharing of info 3
5.False statements or representation 2
6.Attempts to collect debt not owed 1
7.Problem with a credit reporting company's investigation into an existing problem 1
8.Took or threatened to take negative or legal action 1
9.Closing an account 1
10.Disclosure verification of debt 1

Complaints by Year

Year Complaints
2013 1
2014 11
2015 6
2016 6
2017 3
2020 1
2021 1
2023 3
2024 3

Complaints by State (Top 15)

Michigan 5
California 4
Georgia 4
New York 4
Texas 3
Pennsylvania 3
New Jersey 2
Florida 2
Maryland 1
Utah 1
Missouri 1
Colorado 1
Delaware 1
Arizona 1
District of Columbia 1

Company Responses

Closed with explanation 25
Untimely response 8
Closed 1
Closed with monetary relief 1

What the CFPB Complaint Record Shows for First Choice Assets LLC.

The CFPB Consumer Complaint Database shows a multi-regional complaint footprint for First Choice Assets LLC., with consumers across the country filing against it. The single largest complaint category is "Debt collection," which consistently leads the product-level breakdown and signals where consumer friction is most acute. Within that category, the most frequently cited specific issue is "Communication tactics" - a useful starting point for anyone trying to understand what goes wrong most often in the company's consumer interactions.

The timely-response measure counts forwarded complaints answered inside the Bureau's 15-day window. This company's rate trails the 95% benchmark badly, a red flag given how strongly late or missing responses predict CFPB supervisory attention. A formal dispute means the consumer contested the company's response after a case was resolved, a rough measure of how often the first resolution missed the mark. Relief means the case closed with monetary or non-monetary help for the consumer. Both rates sit in the score card above.

How to read complaint counts

Complaint counts alone do not tell the full story: larger institutions with more customers will naturally generate more complaints in absolute terms. The more informative signals are the direction of the yearly trend shown above, the state-level concentration, and the ratio of monetary-relief closures to closed-without-relief outcomes. Together, these fields provide context for reading the published CFPB record; they do not establish wrongdoing or resolve an individual dispute.

Educational data summary, not financial or legal advice. Individual complaint outcomes vary. Consumers should consult a qualified attorney or financial advisor for guidance on a specific dispute.

Nationwide companies with similar complaint volume or dispute rates

Two CFPB peer sets for First Choice Assets LLC.: nearest financial companies by total complaint volume and by the share of complaints consumers mark as disputed. These are cross-firm neighborhoods, not the product-category list below.

Similar dispute rates

Nearest companies by share of complaints marked disputed (16% here).

Also handles Debt collection

Other companies with the same primary CFPB product category on file.

Frequently Asked Questions

How many CFPB complaints does First Choice Assets LLC. have?

35 complaints have been filed against First Choice Assets LLC. with the CFPB overall - 0 of them in the past year.

Does First Choice Assets LLC. respond to complaints on time?

CFPB complaints against First Choice Assets LLC. draw a 77.1% timely-response rate inside the expected window. That falls well short of the 95% benchmark most companies clear.

What product generates the most complaints for First Choice Assets LLC.?

Among all products tied to First Choice Assets LLC., "Debt collection" accounts for the largest share of complaints (full breakdown above).

What is the most common complaint issue with First Choice Assets LLC.?

The most common issue reported by consumers about First Choice Assets LLC. is "Communication tactics." All complaint issues are listed above with their counts.

How do I file a complaint against First Choice Assets LLC.?

You can file a complaint against First Choice Assets LLC. directly with the CFPB at consumerfinance.gov/complaint. The CFPB will forward your complaint to the company and work to get you a response, typically within 15 days.

In how many states have consumers complained about First Choice Assets LLC.?

The CFPB has recorded complaints against First Choice Assets LLC. from 16 separate states and territories, including jurisdictions beyond the 52 with a dedicated state page here - Guam, the U.S. Virgin Islands, and APO/FPO military postal codes among them.

First Choice Assets LLC.'s complaint figures come from the CFPB Consumer Complaint Database, data through March 2026. See our methodology for details.