CFPB Consumer Complaint Profile
Apple Financial Holdings, Inc.
Consumers have filed 199 complaints with the CFPB against this company, a record that maps out how disputes over credit, billing and collections tend to unfold.
Data updated 2026-05-15
- 199
- Total complaints
- 18
- Last 12 months
- 92%
- Timely response
- 13
- States affected
The verdict
Out of 3,848 financial companies in the CFPB database, Apple Financial Holdings, Inc. has accumulated 199 complaints, placing it #939 by volume. Its on-time response rate is 92%, trailing the 93% median among companies with 100+ complaints.
- #939
- of 3,848 companies by volume
- 92%
- answered on time
- Checking or savings …
- most-complained product
- 13
- states with complaints
Percent of CFPB complaints answered within the regulator's expected window. Industry benchmark sits at 95%.
Reading this profile
Complaints by Product
Top Issues
Complaints by Year
| Year | Complaints |
|---|---|
| 2014 | 1 |
| 2015 | 15 |
| 2016 | 19 |
| 2017 | 20 |
| 2018 | 24 |
| 2019 | 14 |
| 2020 | 19 |
| 2021 | 23 |
| 2022 | 7 |
| 2023 | 16 |
| 2024 | 17 |
| 2025 | 21 |
| 2026 | 3 |
Complaints by State (Top 15)
Company Responses
What the CFPB Complaint Record Shows for Apple Financial Holdings, Inc.
The CFPB Consumer Complaint Database has logged 199 complaints against Apple Financial Holdings, Inc. overall, with 18 of those filed in the trailing 12 months. Reports have come from consumers in 13 states and territories, making this a geographically concentrated complaint footprint. "Checking or savings account" tops the product-level breakdown by a clear margin, marking it as the area of greatest consumer friction. The specific issue named most within that category is "Managing an account," a reasonable starting point for understanding recurring friction.
Apple Financial Holdings, Inc.'s timely response rate stands at 92%, meaning that share of CFPB-forwarded complaints received a company reply within the 15-day window the Bureau expects. That sits below the 95% industry benchmark and tends to correlate with higher consumer dispute rates downstream. In 4.8% of resolved cases, the consumer formally disputed the company's response - a rough measure of how often the first resolution missed the mark. Of complaints that were resolved, 13.6% closed with some form of monetary or non-monetary relief to the consumer.
How to read complaint counts
Complaint counts alone do not tell the full story, larger institutions with more customers will naturally generate more complaints in absolute terms. The more informative signals are the direction of the yearly trend shown above, the state-level concentration (which hints at regional servicing issues or regulatory exposure), and the ratio of monetary-relief closures to closed-without-relief outcomes. Taken together, these fields give consumers a reasonable empirical basis for deciding whether to escalate a dispute, and give researchers a starting point for investigating institutional patterns.
Educational data summary, not financial or legal advice. Individual complaint outcomes vary. Consumers should consult a qualified attorney or financial advisor for guidance on a specific dispute.
Frequently Asked Questions
How many CFPB complaints does Apple Financial Holdings, Inc. have?
The CFPB has logged 199 complaints against Apple Financial Holdings, Inc. to date, of which 18 came in over the last 12 months.
Does Apple Financial Holdings, Inc. respond to complaints on time?
92% of the CFPB complaints against Apple Financial Holdings, Inc. get a response within the expected window.
What product generates the most complaints for Apple Financial Holdings, Inc.?
The most complained-about product for Apple Financial Holdings, Inc. is "Checking or savings account." You can view the full product breakdown on this page.
What is the most common complaint issue with Apple Financial Holdings, Inc.?
The most common issue reported by consumers about Apple Financial Holdings, Inc. is "Managing an account." All complaint issues are listed above with their counts.
How do I file a complaint against Apple Financial Holdings, Inc.?
You can file a complaint against Apple Financial Holdings, Inc. directly with the CFPB at consumerfinance.gov/complaint. The CFPB will forward your complaint to the company and work to get you a response, typically within 15 days.
In how many states have consumers complained about Apple Financial Holdings, Inc.?
The CFPB has recorded complaints against Apple Financial Holdings, Inc. from 13 separate states and territories, including jurisdictions beyond the 52 with a dedicated state page here - Guam, the U.S. Virgin Islands, and APO/FPO military postal codes among them.
Similar Companies
Matched by complaint volume nationwide and by product category - a different peer set than the sibling-portal links below.
Similar complaint volume (~199)
Also handles Checking or savings account
Source: CFPB Consumer Complaint Database CFPB Consumer Complaint Database Data through March 2026
Read our methodology - how this data is sourced, computed, and verified.